Sustainability, The "Back-2-MAC Program"

Sustainability is providing the best for people and the environment both now and in the future.  How this program works is to return six empty primary packaging containers back to MAC and recieve a free lipstick of your choice back.  I think MAC is very clever to come up with an idea like this.  Their lip products are in the range of $17-26, which is quite pricey.  This encourages customers to recycle these containers as a way to give back to the community.  MAC also has a program called MAC Aids Fund.  Every cent of the selling price of MAC lipstick is donated to the MAC Aids Fund where they help women, men and kids around the world that is affected by HIV/AIDs.  This is a positive way for customers to contribute to the community.  I will be looking forward to being a part of these two incredible programs.